Ugly Ducklings Need Not Apply
Eve Tahmincioglu | CareerDiva.net
May 04, 2010
We’ve all probably heard it before — if you’re attractive you’re more likely to get the gig.
Most of us tend to disregard this assumption and emphasize the importance of skills, experience and drive. If beauty trumped all, we think, then the world would be doomed. A civilized society focuses on good character not good looks, right? But what if we embraced the idea that attractiveness will always win out? What if we just accepted it as the norm and even propped this idea up, pushing aside all common decency?
That’s what one guy did. Say hello to BeautifulJobSeekers.com.
I get a lot of wacky, over-the-top press releases. And some public relations folks think the more extreme the more coverage they’ll get from us gullible reporters.
And in this case, it worked. Why? Because I think the site plays up what is the worst about people, and every chance I can to discuss society’s underbelly the better for us all. Understanding our dark side is the first step in overcoming it, I always say.
Basically, the site is for attractive job seekers. Exactly what constitutes attractive or not is unclear. It’s left up to the people who visit the site and vote, according to the PR guy Darren Shuster.
This from the release about the site:
The Ugly Truth – As current unemployment rates spike ‘through the roof’, the competition in the job market has also increased. ‘Standing out from the crowd’ has become even more important for job seekers than ever before. In turn, employers may put a greater emphasis on beauty, attractiveness and good looks. Gone are the days, where ‘having skills and talent’ alone was sufficient.
A Beautiful Solution – BeautifulJobSeekers.com is an employment website which helps beautiful, skilled and talented job seekers, to stand out from the competition in the job market. At the same time it helps employers, looking to hire beautiful, skilled and talented people, to speed up their recruitment process. BeautifulJobSeekers.com does this by providing an online platform, which caters exclusively to the afore-mentioned parties.
I know, many of you are recoiling right now. But hey, there is something to this assumption if you look at the endless studies on the impact of beauty on careers.
Featured Author: Career Diva
CareerDiva is a blog maintained by Eve Tahmincioglu, journalist, author, and columnist. As a career and workplace expert, Eve is also the author of From the Sandbox to the Corner Office: Lessons Learned on the Journey to the Top, and the Your Career columnist for MSNBC.com. Eve is also the Starting Up columnist for MSN’s BusinessOnMain website.